Ads of the Week Serviceplan ME transforms Google Maps into a virtual showroom with BMW iJACK campaign Serviceplan Middle East and BMW Middle East photobombed every charging station listing on Google Maps with BMW electric cars.
Ads of the Week ‘The Wait’ global campaign celebrates the irrational love of Heinz fans everywhere Heinz launches ‘The Wait’ in homage to sauce superfans willing to wait for Heinz Tomato Ketchup.
Digital Best AR campaigns on Snapchat in 2023 In the ever-evolving landscape of the Middle East and North Africa (MENA), augmented reality has become a powerful tool for...
Ads of the Week TNA and Orange Egypt invite people to keep cheering in latest AFCON campaign Tarek Nour Advertising (TNA) has rolled out its latest campaign for Orange Egypt, the renowned telecom company, in celebration of...
Ads of the Week Basata disrupts the Egyptian fintech landscape with new campaign by DDB Egypt Basata, a leading fintech company, has announced in its latest campaign developed by DDB Egypt, the launch of POS machines...
News In Brief Promomedia successfully establishes its presence in the heart of Qatar in Al Maha Island
Art & Design ‘Resistruments’ or when weaponry are repurposed to signal hope - a powerful campaign by ArtHelps and Jung von Matt for Ukraine A new campaign from nonprofit ArtHelps and agency Jung von Matt is sending a powerful message of resilience and hope...
News In Brief Talaya Water introduces 'BeiRoutes', a digital portal that offers an enjoyable experience across the city
Ads of the Week Panadol unveils its 'Art of Release', an unexpected yet striking campaign by Grey Dubai Panadol's latest campaign takes the viewer by surprise, as the set of eye-catching visuals, recently rolled out via OOH media...
Events/Awards Boosting Riyadh's Creative Ascent: How the Creative Industry Summit Bridges the Steps Creativity in Saudi Arabia is witnessing an unrivaled ascent. As one of the fastest-growing major economies in the world, the...
Advertising Liseberg Amusement Park conducts an experiment to explore the limits of recreational horror The Peak Fear Experiment was an event at Liseberg Amusement Park in Sweden which took place on October 11, 2023....